Fashion Name Brands & Real Estate
How Ultra-high-end Name Brands & Fashion Designers are transforming Miami’s luxury condo real estate.
The Residences by ARMANI Casa, ASTON Martin Residences, The Estates at Acqualina, The RITZ Carlton, One Thousand Museum & Porsche Design Tower. These iconic condo projects are the most attractive options for demanding buyers & investors. Their signature ensures excellency, quality, and top-of-the-line products. Today, trusted names are essential in a competitive real estate market.
Real estate has become one more luxury good. “In a way, it’s the ultimate luxury good in Miami”. It is relevant to mention that when we talk about “fashion” we are not only referring exclusively to designers, we are also including luxury name brands, and world renowned architects. As Coco Chanel once complemented both and said herself.
“Fashion is Architecture”. It is a matter of proportions
Luxury Pre-Construction experts Miguel and Marco Peralta “The Miami Real Estate Twins”, explain the great benefits of investing in these type of developments.
What’s the main reason these “Fashion Name Brand Buildings” are a good investment?
The main reason is very simple; most educated investors are looking for quality. Buyers are attracted to these fashion brands because of their iconic prestige, quality, and exclusivity.
When you invest in these brands, you are not buying only a condo, you are becoming part of a very exclusive segment of the world’s population. When investors buy a condo at The ASTON Martin Residences, they don’t say “I have a condo in Miami”, they say “I have an ASTON Martin condo” in Miami.
It’s simply a status thing.
Are you suggesting that fashion name branded projects offer more quality than non-branded condos?
Yes, in our experience we have found that developers that partner up with fashion designers, luxury name brands, or world renowned architects that already have a strong legacy can make a bigger impact.
We honestly believe that these joint ventures with designers like “Giorgio Armani” are brilliant. Brands like Armani will never jeopardize their name by being associated with poor quality. Mr. Armani is very involved in the design of “Residences by
ARMANI CASA” . Every single detailed in the Armani condo has been carefully designed and considered based on Giorgio Armani’s high standards. If you are conscious about quality and style, you don’t think twice when purchasing a condo at the ASTON Martin Residences. These brands not only “lend” their names, they put their signature in these real estate developments they are associated with. Owning a condo at One Thousand Museum knowing that Saha Hadid was the architect is an assurance of top-of-the-line quality, construction and design.
You can not go wrong investing in these iconic giant names. Today, buyers are more cautious about investing in luxury real estate. Their buying decisions are now made out of trust and confidence in their investment. These ultra luxury brands can definitely offer everything they are looking for.
In general, we feel that the partnership between developers and high fashion brands bring a whole new level of quality to buyers in Miami.
Would you say these fashion condos hold better value in today’s market?
Absolutely! We have definitely seen in past years that buying a branded property, makes the condo hold it’s value better than others. Or at least that is the general perception when you choose between a fashionable condo and a non-branded one. You not only buying real estate, you are buying a unique concept.
We are well aware in today’s most demanding market, having these fashion names behind the projects, it really assures a much better quality for the buyers. The logic behind it is very simple. You are buying the lifestyle that designer brands have created in the luxury world. It is a little ironic that two of these great developments have amazing names attached to them and the artists are no longer with us. This is definitely the case of the Estates at Acqualina where fashion designer Karl Lagerfeld (1933 – 2019) designed the lobby. So is the case with One Thousand Museum where architect Saha Hadid (1950 – 2016) designed this prestigious gem. You want to talk about value? Investing at any of these developments is practically owning a piece of Architectural piece of ART.
Marco & Miguel Peralta
Broker Associates For
Dezer Platinum Realty
(305) 988-2269
theperaltabrothers@gmail.com
Instagram: @The_Peralta_Brothers
Before you make a move… THINK TWICE!!.